Profile Summary

I am a seasoned and passionate digital strategist with over 15 years of experience in digital and ecommerce marketing. Throughout my career, I’ve worked in both agency and corporate settings, supporting brands of all sizes. As an expert in client service, digital commerce, and marketing, I have a proven track record of driving awareness and business growth.

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I pride myself on being a well-rounded leader, effective problem solver, and collaborative team player. I’ve successfully managed direct and cross-functional teams, delivering results through strategic planning and execution. My expertise lies in leveraging media analytics, category data, and consumer insights to plan, measure, and optimize content and campaigns—driving demand, increasing revenue, and turning connected consumers into loyal customers.